Marketing · P1

Website Source Mix

Share of website demand or bookings by declared acquisition source.

Missing inputsNot availableWeb analytics and booking-engine source

Definition

What it means

Formula
Source Production / Total Website Production x 100
Unit
percent
Definition status
REFERENCE ONLY
Version
catalog-v1

Added by the hotel-team product brief; not represented as a named metric in the supplied four-page guideline.

Readiness

What the property needs

Web acquisition attribution and booking outcomes are required.

  • Missingwebsite acquisition source
  • Missingproduction measure

Source neededWeb analytics and booking-engine source

Origin & context

Where it comes from

Source domains
Web Analytics · Booking Engine
Current origin
No value
Runtime
Holdera Demo Hotel
Back to MetricsThis definition is not scenario-enabled.